As a reporter, Joe wrote for several newspapers owned by Cox Enterprises. After his time as a reporter, he pursued a career in public relations where he secured coverage for clients in national publications such as The New York Times and PC Magazine. His responsibilities included writing content for large and small companies. Joe holds a mater’s degree in communications from Colorado State University.

Joe brings a strong writing and editing background to AfterMarketer Club. We are looking forward to working with him.

Indianapolis was abuzz this weekend with The Hot Rod & Restoration Show.  Nearly 150 companies exhibited some of the most cutting edge products for Hot Rod industry with nearly half of them showing new products on the market.  Most exhibitors indicated that attendance was strong compared to last year, which is a great sign of the economy turning around in the automotive aftermarket.

ARMO (Automotive Restoration Market Association) sponsored a panel discussion on Social Media and the Social Web.   AfterMarketer Club’s Chris Ripper was invited to sit on the panel along with Famous Rhodes of eBay Motors, Gigi Ho of Digital Performance, and Tyler Tanaka from Cie Studios.   The discussion was the evolution of social media, its explosive growth, and the how to present your business on Facebook and other social networks.  Tom Myroniak from SEMA (Specialty Equipment Market Association) moderated the discussion.

The best way to set your business apart from other businesses on Facebook is by offering your page visitors a Welcome Page.

A Welcome Page is what new visitors to your company (people who are not already fans) see when they come to your page on Facebook.

The Welcome Page:

• Gives your business its own unique look on Facebook…you’ll look immediately different than other businesses on Facebook

• Offers visitors a reason to become a fan of your business

• Explains other aspects of your business that’s important for visitors to know

Take a look at some custom welcome pages developed by AfterMarketer Club and its sister companies for clients (and if you want information about one for your business, get all the details here):

• Jeeperz Creeperz

• Vehicle Accessories

• Shafer’s Classic Reproductions

• Brake Masters

• Cash Register Systems

• Security Selling

Welcome pages are a great tool to drive results for your company on Facebook.  We have three easy, affordable ways for you to use Facebook.  Get all the details at www.aftermarketerclub.com/facebook-marketing-services/

To succeed in the auto industry and the specialty equipment industry you have to convert opportunities into sales.  The average conversion rate for a website is about 2%, but many convert at 10% or higher.

What are the secrets of high converting websites?  How does social media fit into the mix?

On Tuesday, February 23, AfterMarketer Club President and Founder Brian Offenberger will present 15 of his most treasured tips for turning website visitors into leads and sales, including how to use social media to create leads and engage customers.

This free, hour long high impact session includes relevant examples for B2B lead generation websites and retail sites.  You’ll leave this entertaining session with practical, achievable, tried and true, low cost techniques for making your website produce more for your company.

Because of the demand for the event, we’ll be doing two identical webinars on February 23.

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Register for the webinar on Tuesday, February 23 at 2pm EST/11am PST at:

https://www2.gotomeeting.com/register/837358747

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Register for the webinar on Tuesday, February 23 at 7pm EST/4pm PST at:

https://www2.gotomeeting.com/register/660790163

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Don’t wait; guarantee your spot at the webinar by registering now.

AfterMarketer Club would like to congratulate Scott Vold and Keri Siderio on winning the Facebook Marketing Makeovers. The prizes were given away after the January 26^th webinars, “How To Use Facebook To Grow Your Profits.”

Both Scott and Keri were randomly drawn from email submissions after the webinar. Each winner is being given a Facebook Marketing Makeover. The Facebook Marketing Makeover includes a Facebook fan page, a customized strategy to use Facebook effectively, and consultation sessions with AfterMarketer Club Facebook marketing experts.

AfterMarketer Club would again like to congratulate our two winners of the Facebook Marketing Makeovers! We are excited to go to work for you!

Don’t forget to become a fan of AfterMarketer Club on Facebook!

We’re pleased to announce that Chris Ripper will be joining AfterMarketer Club as Vice President/General Manager beginning March 1, 2010.

Ripper will be responsible for client satisfaction and all facets of daily business operations and will report directly to AfterMarketer Club owner Brian Offenberger.

“We’ve been growing rapidly and needed someone like Chris to continue that growth and to provide exceptional service to our customers,” said Offenberger.

Ripper has more than 17 years auto industry marketing experience, most recently serving as Vice President of Sales and Marketing for Chux Trux, Inc., a Missouri-based retailer of truck and vehicle accessories.  He’s also quite active with the Specialty Equipment Market Association (SEMA), serving on several committees and as an advisor to the SEMA Education Institute.

The official press release announcing Ripper’s involvement with AfterMarketer Club can be found here.

Please join us in welcoming Chris to the AfterMarketer Club team!

Want to win $25,000 in internet marketing services from a top automotive internet marketing agency?

On December 17, 2009 we at Aftermarketer Club will be selecting two of our Facebook Fans to receive a $25,000 marketing makeover from company founder and internet marketing expert, Brian Offenberger.

The winners will get their choice of aftermarket internet marketing services at retail values without restriction totaling up to $25,000.  Services available include website design and optimization, pay-per-click advertising, search engine optimization, social media strategy, and more.

Don’t miss out on your chance to win a brand new internet marketing strategy that will take your company to the next level!

Become our Facebook Fan today.

Note: services must be used before October 31, 2010.

SEMA (Specialty Equipment Market Association) and Brian Offenberger have assembled a team of world famous internet marketing experts to teach you the things that you need to know to thrive in this tough economy. The Online Marketing Conference on November 2^nd is your NO B.S. Guide to using the internet to sell more and earn more RIGHT NOW!

If you want to rev up your online sales, than you do not want to miss this unique opportunity. Dave Kerpen, Chief Buzz Officer at the Kbuzz will educate attendees on” What You Need to Know About Marketing on Twitter, Facebook and Other Social Media”. Bill Leake, Founder, President, and CEO of Apogee Search will discuss “How to Turn More Website Visitors into Customers”. You definitely do not want to miss Perry Marshall, “The Wizard of Google AdWords”. He will be teaching everyone in attendance “How to Profit With Google AdWords”.  Mike Moran, Chief Strategist for Converseon and best-selling author, will discuss “The Skinflint’s Guide To Generating Free Website Traffic”.  Also joining the days fantastic lineup is Famous Rhodes, Director of eBay Motors. And finally, Brian Offenberger will help attendees by teaching them how to make use of all of the great information they learned at the 2009 Online Marketing Conference with his presentation, “You Can Do This”.

This collection of internet marketing superstars has never been in one place at the same time.

SEMA Members can attend this day of learning for only $199 and your satisfaction comes with a money back guarantee. If by 2:00 pm on the day of the event you are not satisfied, not only will you get 100% of your money back, you will also receive $100 for your trouble. That is how confident we are that you will not only enjoy this educational day, but you will recognize the value of all of the information you have learned.

To register for this incredible event, click here. You will not be able to register the day of the event, so make sure you reserve your spot right away!

We look forward to seeing you at this year’s Online Marketing Conference at the 2009 SEMA Show.

I’m sure you are aware there are only 27 days until the SEMA Show.

If you are serious about growing your business, you’ll be there.  If you want to make a lot of money, you’ll join me by attending the Online Marketing Conference at the show.

Billed as your “No B.S. Day to Mastering Internet Marketing,” the Online Marketing Conference is packed with experts to help you rev up online sales.

I know the line up of speakers personally and trust me when I tell you it’s an all star line-up of experts that will help you grow your bottom line.  No theory, no hype – just practical, put-to-work now information that makes a bottom line difference.

Now is not the time for you to wait for things to happen.  Now is the time to get serious and move forward with confidence and certainty.  There has NEVER been a line up of experts assembled like this at the SEMA Show.  You need to be there.

Your present profit results have more to do with your current marketing than the economy.  Attending the Online Marketing Conference will show you what you are missing…and what to do about it!  You’ll see measurable results within 60 days and your revenue increases are sure to make your bookkeeper smile.

I’ll be teaching there and hope you’ll be attending.  There’s lots to do at the SEMA Show which is why we’ve scheduled the Online Marketing Conference for the very first day, the MONDAY before the start of the show.  It’s on November 2 from 9:30 am to 5:00 pm.

Kick off the show by accomplishing on the very first day what you set out to do: improve your business by coming to Las Vegas.  You’ll always regret it if you don’t.

I’ll see you November 2 for the Online Marketing Conference at the SEMA Show.  Here’s your link to get more information and to register to attend:

http://semashow.com/main/main.aspx?id=70045